Use cases

Account research for account-based marketing

For account-based marketing, import your named account list and Scouta researches each company: fit against your ideal customer, dated buying signals with links, and a brief with angles per account. On the Pro plan it re-checks up to 500 accounts every week and emails your team when new signals turn up.

How it works

  • Import your named accounts as a CSV or from HubSpot (Team and Pro).
  • Research them for fit, signals and a brief each.
  • On Pro, turn on weekly monitoring for the accounts that matter; new signals appear on the Signals page and by email.

What the brief gives you

  • Fit with reasons, so you can tier the list.
  • Signals with dates, so you know what's new since last week.
  • Angles per account for campaigns and conversations.

What Scouta won't do

Scouta researches companies, not people: it doesn't find emails or phone numbers, build contact lists, sell data or send outreach. Everything it shows as fact links to a public page with a date.

What you pay

Try one company at a time with no account (3 a day). A free account includes 3 briefs. Plans start at $39 a month for 50 briefs, with a 7-day free trial.

Questions

Do monitoring checks use up briefs?

No. Weekly checks look for new signals only and don't count against your plan's briefs.

Part of the New Odyssey suite

Six tools for the work around your clients, from being found to packaging what you know. Each one works on its own.

  1. KleosGets you found
  2. OndaAnswers the inquiry
  3. BookaraQualifies and books
  4. AccordSends the proposal
  5. TallynOnboards the client
  6. AulaPackages your expertise